This is the fourth of a five-part series where I'm walking you through the five steps of transformation and why each step is essential when you're ready to make a huge shift and uplevel your business and/or life. Step 1 is to pause. Step 2 is to make a decision. Step 3 is to take action -- the opposite action you normally would take. So, what's the fourth step? Feel the … [Read more...] about [Video] Flip It! Why You Can’t Rush Transformation Step 4
If you consider yourself a conscious, heart-centered, mission-driven, spiritual entrepreneur, you may have been horrified when you first learned the basics of traditional copy, marketing, and sales. There was NO WAY you wanted to use tactics and strategies that felt so hype-y and sales-y and inauthentic in your marketing. Right? But, what were the alternatives? Not using … [Read more...] about Sell More with Love: Why Fear-Based Marketing Works
For years, the first thing I would do in the morning was read my email. Before coffee. (And trust me, I REALLY like my coffee.) Sometimes even before letting my dogs outside. It was bad. Now, at the time, I did have friends who encouraged me to stop that practice. Successful people don't start their day in their inbox, and as I constantly was saying I wanted to be more … [Read more...] about [Video] Flip It! Stop Checking Email First Thing in the Morning
If you've been a part of the information marketing/personal development/transformation industry for any length of time, you've likely heard the phrase "uplevel your business" bandied about. You especially may have heard talk about how to put yourself on the "fast track" to unleveling your business if you've ever heard an offer for a high-level program, such as a high-end … [Read more...] about [Video] Flip It! Are You Trying to Uplevel Your Business Too Soon?
Before I dive into walking you though how to build a business around multiple passions, I thought I'd back up a step and talk about whether or not this is even a good idea. Conventional wisdom says no. Never build a business around multiple passions. And for years, I, too, would also advise entrepreneurs not to do it, because it's a lot of work. You see, while in some … [Read more...] about [Video] Flip It! How Do You Build a Business Around Multiple Passions?
There's nothing wrong with wanting to stay safe. The problem comes in when wanting to stay safe starts to interfere with your dreams. I started this conversation on this episode of Flip It! called "A Simple Marketing Exercise That Could Transform Your Business." There, I talk about committing to consistently taking action on one marketing tactic for a year and see what … [Read more...] about [Video] Flip It! Are You Trading Your Success For Safety?
Why Success Is Never a Straight Line. In this episode of Love-Based Money, Michele PW flies solo to share her recent experience in creating a successful marketing strategy. You can read more about the actual strategy here, but in a nutshell, she started a brand-new blog from scratch, and it took about a year to really start getting some traction. However, looking back, … [Read more...] about Episode 68 – The Messy Side of Success
For a good chunk of my life, I struggled with goal setting. Growing up in Wisconsin, I was taught that hard work was not only valued, but the key to success. So, when I started my business as an adult, I WANTED to be so busy I was working nights and weekends. After all, if I was working long hours, that meant that I was "successful." Right? (It took years and multiple … [Read more...] about [Goal Setting Checklist] A Simple System to Make Your Dreams Come True
Let me start by busting a myth: If you're successful at anything, you've also experienced a fail or two. And, likely, a lot more than one or two. I'm not sure it's possible to BE successful without also experiencing failure. Because, if you're not out there and trying new things and testing out new ideas and concepts while knowing you may fail, it's difficult to BE a … [Read more...] about [Video] Flip It! How Do You Pick Yourself Up After You Fail?
When I was a freshman in college, I was accepted into an advanced creative writing class. I admit, at the time I was pretty brash and full of myself (and not in a good way) and definitely deserved to be taken down a peg or two. And, that's precisely what happened. The creative writing professor didn't care for me, gave me a C, and told me it was because I didn't have much … [Read more...] about [Video] Flip It: Are You Letting Your Critics Win?