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Michele PW

Creative Copy on Thriving Launch Podcast

January 5, 2018 by Michele PW Leave a Comment

I recently had the pleasure of being interviewed on the Thriving Launch Podcast. You can check out my interview below, that includes some really juicy tips on writing love-based copy.  Want more love-based copy? Check out the books that started it all: Love-Based Copywriting Method: The Philosophy Behind Writing Copy That Attracts, Inspires and Invites Love-Based … [Read more...] about Creative Copy on Thriving Launch Podcast

7 HOT Predictions for Business Success

January 3, 2018 by Michele PW 21 Comments

Along with creating new goals and resolutions, it's also that time of year to dust off the crystal ball (aka an angel snow globe in my case) and make some predictions for the New Year, especially around the hot topic of business success. And, I'm not going to sugar coat it; 2017 was a little rough, and it could get rougher. BUT, as always, there is opportunity as well, … [Read more...] about 7 HOT Predictions for Business Success

3 Simple Steps to Set Business Goals That FINALLY Come True

December 27, 2017 by Michele PW 5 Comments

It’s practically an epidemic; every year, people toss their unaccomplished business goals from the previous year in the garbage, and gear up to set new ones on January 1. And every year, no matter how fresh and shiny the new business goals are, there's always little to no progress made toward them. Why? Well, to start, if you don’t do things differently, how can you … [Read more...] about 3 Simple Steps to Set Business Goals That FINALLY Come True

[Video] The Story Behind the Story: “Love-Based Goals” book

December 19, 2017 by Michele PW 1 Comment

I'll start with the elephant in the room–why is a copywriting and marketing expert writing a book about goals (much less love-based goals)? There's no question I've built a business helping entrepreneurs and business owners just like you market their businesses using love-based copy. In fact, I've helped sell nearly $50M worth of products and services over the past 8 years … [Read more...] about [Video] The Story Behind the Story: “Love-Based Goals” book

[Video] Flip It! Can Gratitude Help You Manifest Your Dreams?

December 11, 2017 by Michele PW 1 Comment

If you've ever dabbled into Law of Attraction principles or other spiritual practices designed to help you grow your business and manifest your dreams, you've likely been encouraged to have a gratitude practice. And, if you're like a lot of entrepreneurs, including myself. you may find yourself rolling your eyes at this advice. It sounds too easy, doesn't it? Just come up … [Read more...] about [Video] Flip It! Can Gratitude Help You Manifest Your Dreams?

3 Common Pitfalls that Will Keep You From Reaching Your Goals

December 6, 2017 by Michele PW 4 Comments

A famous study of Harvard graduates revealed that students who write down and review their goals are far more likely to actually attain them. So, if it's really that simple, why AREN'T we writing down our goals? Aren't our goals worth doing everything in our power to make them come true? Why is it then that we tend to celebrate the end of every year by tossing last year's … [Read more...] about 3 Common Pitfalls that Will Keep You From Reaching Your Goals

[Video] Flip It! Are You Charging Too Much?

November 27, 2017 by Michele PW 1 Comment

For many entrepreneurs and business owners, especially when you're first starting out, the tendency is to charge too little. Which is why one of the first pieces of advice new entrepreneurs hear is "You're not charging enough–raise your prices!" But, my friend Morgana Rae has a different take. What she says is to NEVER charge too much. She believes it will always be … [Read more...] about [Video] Flip It! Are You Charging Too Much?

Supercharge Your Gratitude Practice and Grow Your Business Fast

November 22, 2017 by Michele PW Leave a Comment

How many times have we heard it? The secret to success is to have a gratitude practice — write down three or five or 10 things every day you're grateful for. Now, I'm not saying that's not a good thing to do. Any sort of practice that helps you focus on all the wonderful things you have versus what you don't have is a good thing. But, the problem with that gratitude … [Read more...] about Supercharge Your Gratitude Practice and Grow Your Business Fast

[Blueprint] Stop Procrastinating and Start Focusing

November 15, 2017 by Michele PW Leave a Comment

I taught myself to read when I was 3 years old because I wanted to write stories so badly. When I was a freshman in high school, I opened up the school newspaper one day and there was a short story I had submitted on a lark on the front page. When I was a senior in high school, I wrote my first novel (which wasn't very good, trust me) and I also won a national award for … [Read more...] about [Blueprint] Stop Procrastinating and Start Focusing

[Video] Flip It! I’m Spiritual so I Should Never Have Bad Feelings

November 12, 2017 by Michele PW Leave a Comment

If you're a part of a spiritual community, including the entrepreneurial spiritual community, it's not uncommon to hear things like: • Sending love and light. • I only focus on love, I don't want to put any energy on anything negative. • Don't call anything a failure, you should rephrase that into something more positive. • You don't have to do things that scare you … [Read more...] about [Video] Flip It! I’m Spiritual so I Should Never Have Bad Feelings

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