• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Home
  • Services
  • Store
  • Love-Based Publishing
  • About

Love-Based Business

Join the Movement! Build a Biz You Love AND That Loves You Back!

  • Love-Based Business
    • Love-Based Business Models
    • Love-Based Marketing
    • Love-Based Selling
  • Love-Based Writing
    • Love-Based Copywriting
  • Love-Based Success
    • Love-Based Goals
    • Love-Based Mindset
    • Love-Based Money
  • Love-Based Thoughts

Love-Based Marketing

Need a Great Idea? Feed Your Brain!

October 24, 2019 by Michele PW Leave a Comment

Great ideas often happen when two or more other ideas collide to form something completely new. Think of those old chemistry movies we used to watch in school. Atoms floating around everywhere when two collide and bam! A chemical reaction. Maybe something new was created. Maybe something exploded. Or, maybe it just fizzled out, and nothing happened. Well, a similar … [Read more...] about Need a Great Idea? Feed Your Brain!

7 Reasons to Get Creative with Your Marketing RIGHT Now

October 10, 2019 by Michele PW Leave a Comment

While it's true there is never a bad time to get creative with your marketing, I would argue that it's even more important to do so right now. How important? It's so important I'll give you not 1, not 2 but 7 reasons. Let's get started. 1. It's not your grandfather's communications model. Communications has drastically changed since, say, the 1970s when … [Read more...] about 7 Reasons to Get Creative with Your Marketing RIGHT Now

3 Tips to Creating Content That Sells

October 3, 2019 by Michele PW Leave a Comment

It's no secret that creating free content (no matter the form—written blog posts, videos, podcasts, etc.) is an awesome no-cost way to gain visibility, build your credibility, grow your community, and attract paying clients. But for a lot of folks, this is one of those "easier-said-than-done" strategies. So today, I'm sharing three tips to help you easily and quickly craft … [Read more...] about 3 Tips to Creating Content That Sells

Case Study: Low-Cost, Out-of-the-Box Marketing Ideas

September 19, 2019 by Michele PW Leave a Comment

Have you ever noticed how high school sports take on an even bigger importance in communities without big universities? That's what it's like where I live. But like everywhere else in the country, our high school sports teams are always looking for ways to make a few extra bucks. Enter the high school baseball sponsorship program. For a nominal fee (really nominal), … [Read more...] about Case Study: Low-Cost, Out-of-the-Box Marketing Ideas

Want Low Cost Ideas to Grow Your Business? Try Community Relations

September 11, 2019 by Michele PW Leave a Comment

Community relations is one of those marketing strategies that isn't talked about much, even though I venture to say practically every business owner out there ends up doing it at one time or another. In a nutshell, community relations is involving your business in your community. For instance: • Your business donates money to nonprofit organizations. • You or your … [Read more...] about Want Low Cost Ideas to Grow Your Business? Try Community Relations

Copywriting 101: How to Seal The Deal

July 17, 2019 by Michele PW Leave a Comment

It’s simple: If you want people to take action and buy what you’re selling, you’ve got to ask for the sale. Yet I can't tell you how many ads, websites, brochures, sales letters, branding campaigns, etc. are floating around out there without the ask—the “call to action.” Let's start by defining call to action (CTA). It's a clear statement that spells out the action … [Read more...] about Copywriting 101: How to Seal The Deal

Are Creative Stereotypes Holding You Back?

June 12, 2019 by Michele PW 2 Comments

I believe one of the things that prevent people from fully realizing their creative potential is the idea of stereotypes. For example, maybe you think you “can’t” be creative, because you don't look, act, live, etc., a certain way. Unfortunately, that kind of belief can become so powerful, it actually ends up crippling your creativity. That’s why today, I’m wanted to … [Read more...] about Are Creative Stereotypes Holding You Back?

10 Tips to Make Your Marketing More Creative (and More Successful)

June 5, 2019 by Michele PW Leave a Comment

Let’s face it: when it comes to marketing, the “same old, same old” just doesn’t cut it anymore. To make your marketing stand out (resulting in more sales of your product and/or service), you need to get creative. Keep reading for ten tips to get your creative juices flowing. (Some of these are brainteasers, or what Thinkertoys author Michael Michalko calls “Linear … [Read more...] about 10 Tips to Make Your Marketing More Creative (and More Successful)

Quiz: Are You Creative?

May 22, 2019 by Michele PW 5 Comments

Here's a little truth about success. If you want to succeed, especially as a business owner or entrepreneur, you have got to be creative. It's not enough to just master the current "hot" marketing tactic. The industry is changing so rapidly that the smart money is on what Stephen Covey called "sharpening the saw" or taking care of YOU. Your creativity, your knowledge, … [Read more...] about Quiz: Are You Creative?

[Infographic] 5 of the Biggest Marketing Mistakes Entrepreneurs Make Over and Over Again

April 30, 2019 by Michele PW Leave a Comment

I’ve been knocking around the online industry for well over a decade, and none of the marketing mistakes I bring up in this post are new. But it IS important. So, I thought I’d create a handy little cheat sheet for you to use every time you’re feeling stuck. Fortunately (or unfortunately, depending on how you look at it), many marketing-related challenges can be … [Read more...] about [Infographic] 5 of the Biggest Marketing Mistakes Entrepreneurs Make Over and Over Again

Next Page »

Primary Sidebar

Free Book

Search this Site

Books

  • Love-Based Online Marketing
  • Love-Based Copywriting System

Love-Based Biz Store

Recent Posts

  • 3 Ways Gratitude Can Grow Your Business
  • Need a Great Idea? Feed Your Brain!
  • 7 Reasons to Get Creative with Your Marketing RIGHT Now
  • 3 Tips to Creating Content That Sells
  • What the Movie “The Prestige” Can Teach You About Copywriting
  • Case Study: Low-Cost, Out-of-the-Box Marketing Ideas
  • Want Low Cost Ideas to Grow Your Business? Try Community Relations
  • Is a Fear of Spelling Keeping You From Success?
  • Change Your Perspective, Change Your Results
  • Calling All Workaholics & Perfectionists: It’s Time for Recovery

Categories

  • Flip It! Web TV
  • Love-Based Business
  • Love-Based Business Models
  • Love-Based Copywriting
  • Love-Based Goals
  • Love-Based Marketing
  • Love-Based Mindset
  • Love-Based Money
  • Love-Based Money Podcast
  • Love-Based Selling
  • Love-Based Success
  • Love-Based Thoughts
  • Love-Based Writing

Recent Comments

  • analdin on Love-Based Thoughts: Are Your Marketing Eggs All in One Basket?
  • fuckler on Episode 75 – Beth Grant on Love-Based Money with Michele PW
  • Penny Mitsopoulos on 3 Ways Gratitude Can Grow Your Business
  • 3 Ways Gratitude Can Grow Your Business - Love-Based Business on [Video] Flip It! Can Gratitude Help You Manifest Your Dreams?
  • woman on [Making an Offer] Are You Making “Mushy” Offers?

© 2008 – 2019 &middot Creative Concepts & Copywriting dba Michele PW — Privacy Policy