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Love-Based Business

Stuck? 3 Tips to Bust Though and Have a Business Breakthrough

May 29, 2017 by Michele PW 1 Comment

As an entrepreneur, or more specifically, a spiritual entrepreneur or change agent, you may have experienced hitting the dreaded business plateau, (and then wondering what on earth you need to do to have a business breakthrough). The business plateau occurs when you're making progress in your business -- you've achieved some level of success, and you're focused on continuing … [Read more...] about Stuck? 3 Tips to Bust Though and Have a Business Breakthrough

[Video] Flip It! I’m Spiritual: Doesn’t that Mean I Don’t Need Money?

May 27, 2017 by Michele PW 2 Comments

I'm going to let you in on a little secret. When you decide to become an entrepreneur, all your issues around money will come flooding to the surface. And, as an FYI, there are a lot of them ... ESPECIALLY if you consider yourself spiritual. It's my belief that a lot of entrepreneurs get derailed because of their relationship with money, so one of the things I want to do … [Read more...] about [Video] Flip It! I’m Spiritual: Doesn’t that Mean I Don’t Need Money?

4 Reasons You Shouldn’t Check Email First Thing in the Morning (and 4 Things to Do, Instead)

May 22, 2017 by Michele PW 4 Comments

Raise your hand if the first thing you do in the morning is check email. (Oh, come now. We're all friends here. It's okay -- you can raise your hand.) That was me a few years ago. Before I barely dragged myself out of bed I would check email -- never mind making coffee or even taking my dogs outside. (In fact, I sometimes hadn't even gone to the bathroom myself before I was … [Read more...] about 4 Reasons You Shouldn’t Check Email First Thing in the Morning (and 4 Things to Do, Instead)

[Video] Flip It! Who’s Responsible? The Coach or the Client?

May 20, 2017 by Michele PW Leave a Comment

Let me start I'm a big fan of hiring a coach to help guide you on your entrepreneurial path. I personally have worked with some amazing coaches over the years and I wouldn't be where I am today without their support. But, alas, not all the coaches I've worked with have been awesome. Some are just okay. And some, quite honestly, aren't all that great. Which leads me to … [Read more...] about [Video] Flip It! Who’s Responsible? The Coach or the Client?

Your Elevator Pitch: 4 Mistakes You May Be Making, and How to Turn Them Around

May 15, 2017 by Michele PW 3 Comments

The elevator pitch. It's one of the most important marketing tools for entrepreneurs. It also is the one that strikes fear into their hearts. Why is it at once important and scary? Well, because it's a great way to explain what you do in a concise, intriguing way that could ultimately generate some business! That is, when it's done right. The good news is that you CAN … [Read more...] about Your Elevator Pitch: 4 Mistakes You May Be Making, and How to Turn Them Around

Niche vs. Ideal Client – Which Is Better to Grow Your Business?

April 24, 2017 by Michele PW 8 Comments

Niche and Ideal Client are buzzwords among business owners, right? And in many cases, they’re used interchangeably. But as I explained in a recent post, “3 Reasons Your Ideal Client—Not Your Target Market or Niche—Is a Cornerstone of Building Your Love-Based Business,” there’s a huge difference between niche and ideal client. The distinction is an important one, and … [Read more...] about Niche vs. Ideal Client – Which Is Better to Grow Your Business?

[Video] The Story Behind the Story: “Love-Based Online Marketing” book

April 23, 2017 by Michele PW Leave a Comment

I realized I needed to write "Love-Based Online Marketing" when I was promoting the first book in my "Love-Based Business" series. You see, if you truly want to have a love-based business (which is a business built on a foundation of love-based emotions rather than fear-based emotions -- you can learn more about the philosophy here) every part of your business needs to … [Read more...] about [Video] The Story Behind the Story: “Love-Based Online Marketing” book

[Video] Flip It! Should You Fake It Until You Make It?

April 15, 2017 by Michele PW 1 Comment

Is it smart to fake it until you make it? Or is it an old wives tale and can cause more problems than it solves? Let me start by sharing what happened on an episode of the show, "So You Think You Can Dance." (Stay with me, here. I promise this is applicable to you as a conscious entrepreneur. It's about mindset and success!) In case you don't know, "So You Think You … [Read more...] about [Video] Flip It! Should You Fake It Until You Make It?

3 Reasons Your Mindset Is Crucial to Writing Love-Based Copy

April 10, 2017 by Michele PW 3 Comments

If you’ve been following my blog, you probably understand the difference between fear-based marketing and love-based marketing. But did you know that if you're not in a love-based mindset, you're going to have a difficult time writing great love-based copy? Here's why: any fear-based emotions you experience around your business and/or your marketing will shine through in … [Read more...] about 3 Reasons Your Mindset Is Crucial to Writing Love-Based Copy

[Video] The Story Behind the Story — “Love-Based Copywriting Method”

April 9, 2017 by Michele PW 2 Comments

"Love-Based Copywriting Method" is the book that started the Love-Based Business movement. Before I wrote this book, entrepreneurs didn't have much of a choice on how they wanted to market themselves with their promotional copy (copywriting is writing marketing materials, nothing to do with putting a copyright on something or protecting intellectual property). They could … [Read more...] about [Video] The Story Behind the Story — “Love-Based Copywriting Method”

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