With so many online business models to choose from, how do you determine which business model is the best one for you? Ah, the million dollar question. Before I answer that, let me share my online business models story. In 1998, I made the decision to quit my job and start my own business. As I taught myself to read when I was three years old because I wanted to write … [Read more...] about [Online Business Models] 3 Steps to Help You Choose the Right One for You
Sometimes the only way you can get yourself unstuck in your business (or really, anywhere in your life) is by asking yourself powerful and provocative coaching questions. My friend, master coach Andrea J. Lee, is amazing at this. In fact, a few years ago, I was at her event, when she asked what I thought was a masterful series of coaching questions. But, first, if you … [Read more...] about [Video] Flip It! Powerful Coaching Questions No One Asks (But Should)
When I first started researching the habits of successful people, one of the biggest things that jumped out at me was how different they all were. And this was especially true with how they began their day. Some swore by exercising. Some by meditation. Some spent an hour reading a variety of newspapers. Some avoided the news like a plague. There was really no rhyme or … [Read more...] about [Video] Flip It! How Successful People Start Their Day
For years, the first thing I would do in the morning was read my email. Before coffee. (And trust me, I REALLY like my coffee.) Sometimes even before letting my dogs outside. It was bad. Now, at the time, I did have friends who encouraged me to stop that practice. Successful people don't start their day in their inbox, and as I constantly was saying I wanted to be more … [Read more...] about [Video] Flip It! Stop Checking Email First Thing in the Morning
Growing up in Madison, Wisconsin with a scientist father (he was a cancer researcher who discovered CLA - congicated linoleaic acid), my feet were planted very firmly in the logical, rational, mental side of things. But, a part of me yearned for the mystic. The magic. The fantasy. Now, as a fiction author, my inclination was to save the creativity for my novels and go … [Read more...] about Is There a Place for “Woo-Woo” in Business?
If you've been a part of the information marketing/personal development/transformation industry for any length of time, you've likely heard the phrase "uplevel your business" bandied about. You especially may have heard talk about how to put yourself on the "fast track" to unleveling your business if you've ever heard an offer for a high-level program, such as a high-end … [Read more...] about [Video] Flip It! Are You Trying to Uplevel Your Business Too Soon?
First, a celebration: I officially launched my brand-new fiction writing site at MicheleParizaWacek.com, and in doing so, I also officially embraced my identity as a fiction author. I get it if that sounds strange. For those of you following me, you've likely heard me talk about teaching myself to write when I was three years old because I wanted to write stories so badly. … [Read more...] about What a Fiction Author Can Teach You About Building a Successful Business
It happens all the time. You have what you think is a "marketing problem." You have a disappointing product launch. You have issues consistently selling your services. A program that used to sell well stopped. There are a lot of reasons why this could be happening, and in most (if not all) of the cases, the issue comes down to what looks like a marketing problem. But, … [Read more...] about Marketing Problem? The Surprising Reasons You’re Not Making Money
I was recently cleaning out some old papers I happened to find at the bottom of my desk, when I came across some teachings from Dan Kennedy. If you haven't heard of Dan Kennedy, he's this old, grizzled marketing and copy guru and author of the No BS series of books. In the beginning of my career, I learned a lot about how to write traditional copy from him. (He was also the … [Read more...] about The Secret to Building a Business That Can Weather Any Storm … No Matter How Scary
During the years when I was building my copywriting and marketing company, I almost never broke a commitment I made to another person, whether that person was a partner or client. Now, that didn't mean I wouldn't renegotiate commitments, I absolutely did that. But, one of my core values is integrity, and over the years I spent a lot of time and energy to live my life and run … [Read more...] about [Video] Flip It! Do You Break Commitments to Yourself?