Note from Michele: This is a guest post by Shawn Driscoll, the author of "Love-Based Business Models: A Simple System for Building a Business You Love" and I'm excited to introduce her powerful, life-changing work to you. This post is a great place to get started if one of your goals is to own a thriving business. She walks you through the main keys to building a business you … [Read more...] about How to Have a Thriving Business: Keys to Building a Business You Love
When I first started researching the habits of successful people, one of the biggest things that jumped out at me was how different they all were. And this was especially true with how they began their day. Some swore by exercising. Some by meditation. Some spent an hour reading a variety of newspapers. Some avoided the news like a plague. There was really no rhyme or … [Read more...] about [Video] Flip It! How Successful People Start Their Day
Note from Michele: I am SO excited to introduce you to the newest member of the Love-Based family. Business Coach Shawn Driscoll is the author of "Love-Based Business Models", which is based on the assessment she designed that helps entrepreneurs discover the best business model for them. Shawn is truly a unique business coach and I'm thrilled to showcase her work in the … [Read more...] about Meet the Author: Business Coach Shawn Driscoll, Author of “Love-Based Business Models”
For years, the first thing I would do in the morning was read my email. Before coffee. (And trust me, I REALLY like my coffee.) Sometimes even before letting my dogs outside. It was bad. Now, at the time, I did have friends who encouraged me to stop that practice. Successful people don't start their day in their inbox, and as I constantly was saying I wanted to be more … [Read more...] about [Video] Flip It! Stop Checking Email First Thing in the Morning
As someone who is currently building a multiple-passion business (in my case, I'm building not one, not two, but THREE businesses (or four, depending on how you count them: my fiction brand, my love-based publishing company and nonfiction brand and my copywriting company), I have a lot to share around the specifics of how to start a business around multiple … [Read more...] about 3 Critical Steps on How to Start a Business Around Multiple Passions
If you've been a part of the information marketing/personal development/transformation industry for any length of time, you've likely heard the phrase "uplevel your business" bandied about. You especially may have heard talk about how to put yourself on the "fast track" to unleveling your business if you've ever heard an offer for a high-level program, such as a high-end … [Read more...] about [Video] Flip It! Are You Trying to Uplevel Your Business Too Soon?
Let's start with a basic truth. Everyone is creative. Yes, even you. Even if you don't think you are. Creativity manifests itself in many different ways, not just by painting a picture or writing a story, which is why I guarantee you have seeds of creativity in you. Now, if you're an entrepreneur, you likely know you're creative because every day you're probably … [Read more...] about [Video] Flip It! Why Embracing Your Inner Artist Could be the Key to Your Success
As a copywriter and marketing expert, I've found SEO to be a really valuable tool. And that's why I thought I'd put together this little step-by-step primer on SEO basics including using keyword research to grow your business . But, first, let's start with a little background on what SEO is and why it's important. SEO stands for “search engine optimization,” which is “the … [Read more...] about SEO Basics: How to Use Keyword Research to Grow Your Business
Before I dive into walking you though how to build a business around multiple passions, I thought I'd back up a step and talk about whether or not this is even a good idea. Conventional wisdom says no. Never build a business around multiple passions. And for years, I, too, would also advise entrepreneurs not to do it, because it's a lot of work. You see, while in some … [Read more...] about [Video] Flip It! How Do You Build a Business Around Multiple Passions?
I was recently cleaning out some old papers I happened to find at the bottom of my desk, when I came across some teachings from Dan Kennedy. If you haven't heard of Dan Kennedy, he's this old, grizzled marketing and copy guru and author of the No BS series of books. In the beginning of my career, I learned a lot about how to write traditional copy from him. (He was also the … [Read more...] about The Secret to Building a Business That Can Weather Any Storm … No Matter How Scary