One of the best ways to supercharge your business growth and your income (while getting your message out there in a bigger way) is to grow you online social influence. After all, when you have a strong online social influence, you've built credibility and visibility around your expertise, which means your ideal clients are likely seeking you out, excited to work with you. … [Read more...] about [Checklist] How to Grow Your Online Social Influence
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3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)
Raise your hand if you think word of mouth advertising (aka word of mouth marketing) is what you should be striving for as an entrepreneur/business owner. It certainly feels like the most perfect form of marketing, doesn’t it? Your ideal clients, customers, and buyers just flow to you, without your having to make any effort at all, because your current happy clients are busy … [Read more...] about 3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)
[Video] Flip It! How Do I Find a Mentor?
First off, I'm a big believer in having a mentor. No matter what you're trying to do -- start a business, grow a business, lose weight, write a book, start a new career -- having a mentor who can answer questions and help guide you through can be hugely helpful. The challenge is, how do you make sure you're finding the right mentor for you? Well, there are a few things … [Read more...] about [Video] Flip It! How Do I Find a Mentor?
[Video] Flip It! If You Do What You Love, Will the Money Follow?
You've likely heard the statement -- do what you love and the money will follow. But is it true? Well, yes and no. On one hand, when you do what you love, you're likely passionate about it as well. Which usually means, you're also spending a lot of time working on it. And typically the more time you're spending at something, the more likely you'll be successful at … [Read more...] about [Video] Flip It! If You Do What You Love, Will the Money Follow?
[Video] Flip It! Why Haven’t I Gotten Better Results Yet?
If you're trying to grow your business and you're not feeling like you're getting the results you want, I would say one of 3 things is going on: You're taking a lot of action, but it's not the RIGHT action, and that's why you aren't seeing results. Maybe the marketing strategy you're following isn't the right strategy for your specific situation, or maybe you need better … [Read more...] about [Video] Flip It! Why Haven’t I Gotten Better Results Yet?
[Video] Flip It! What Mistakes do Entrepreneurs Make When Starting a Business?
Full disclosure -- mistakes are VERY common, especially when you're first starting a business. I personally have made more mistakes than I can even remember. And, I've noticed a theme around the vast majority of mistakes. Most of them are made because the entrepreneur is focusing on the wrong things. Let me give you an example. When you're first starting a business, … [Read more...] about [Video] Flip It! What Mistakes do Entrepreneurs Make When Starting a Business?
[Video] Flip It! How Do You Know If You Should Quit?
"I quit." Every entrepreneur I've ever known has fantasied at one time or another about quitting. (Yes, even the super successful ones.) But, fantasy is one thing. What happens when you're in the middle of the mess -- working your fingers to the bone every day with no guarantee the work you're slaving over will actually turn into the success you're hoping and dreaming and … [Read more...] about [Video] Flip It! How Do You Know If You Should Quit?
[Video] Flip It! Should I Offer a Guarantee on My Products or Services?
I hear this question a lot, and what I've found most entrepreneurs are REALLY asking is: What if I offer a guarantee and people take advantage of me? They buy my product, go through it all, and then ask for their money back? So, let me start by saying I get it. And, your fears aren’t necessarily unfounded. There ARE people out there who do take advantage of money-back … [Read more...] about [Video] Flip It! Should I Offer a Guarantee on My Products or Services?
4 Reasons You Shouldn’t Check Email First Thing in the Morning (and 4 Things to Do, Instead)
Raise your hand if the first thing you do in the morning is check email. (Oh, come now. We're all friends here. It's okay -- you can raise your hand.) That was me a few years ago. Before I barely dragged myself out of bed I would check email -- never mind making coffee or even taking my dogs outside. (In fact, I sometimes hadn't even gone to the bathroom myself before I was … [Read more...] about 4 Reasons You Shouldn’t Check Email First Thing in the Morning (and 4 Things to Do, Instead)
Your Elevator Pitch: 4 Mistakes You May Be Making, and How to Turn Them Around
The elevator pitch. It's one of the most important marketing tools for entrepreneurs. It also is the one that strikes fear into their hearts. Why is it at once important and scary? Well, because it's a great way to explain what you do in a concise, intriguing way that could ultimately generate some business! That is, when it's done right. The good news is that you CAN … [Read more...] about Your Elevator Pitch: 4 Mistakes You May Be Making, and How to Turn Them Around