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Becoming a Better Writer: 3 Tips for Improving Your Writing Rhythm

April 17, 2019 by Michele PW 2 Comments

As a professional writer (copywriter, blogger, fiction and nonfiction book author), not only do I write a lot,  but I also read a lot. In addition, I'm also committed to me becoming a better writer, so I'm constantly looking for ways I can up my game. One of the things I've noticed that sets the good/great writers apart from the “so-so” writers is rhythm—how the writing … [Read more...] about Becoming a Better Writer: 3 Tips for Improving Your Writing Rhythm

3 Writing Tips to Add Your Personality to Your Writing

February 20, 2019 by Michele PW 1 Comment

As the owner of a professional copywriting company, the two biggest questions I get are: "Will the copy sound like me?" and "Do you have any writing tips to make my writing sound like me?" And, I get it. Making sure the words you're using to market and sell yourself reflect your personality is a huge deal. But … what if you don't feel like your personality IS reflected in … [Read more...] about 3 Writing Tips to Add Your Personality to Your Writing

Is There a Place for “Woo-Woo” in Business?

May 11, 2018 by Michele PW Leave a Comment

Growing up in Madison, Wisconsin with a scientist father (he was a cancer researcher who discovered CLA - congicated linoleaic acid), my feet were planted very firmly in the logical, rational, mental side of things. But, a part of me yearned for the mystic. The magic. The fantasy. Now, as a fiction author, my inclination was to save the creativity for my novels and go … [Read more...] about Is There a Place for “Woo-Woo” in Business?

What a Fiction Author Can Teach You About Building a Successful Business

May 4, 2018 by Michele PW 1 Comment

First, a celebration: I officially launched my brand-new fiction writing site at MicheleParizaWacek.com, and in doing so, I also officially embraced my identity as a fiction author. I get it if that sounds strange. For those of you following me, you've likely heard me talk about teaching myself to write when I was three years old because I wanted to write stories so badly. … [Read more...] about What a Fiction Author Can Teach You About Building a Successful Business

Hiring the Right Copywriter for You: Best Practices

March 27, 2018 by Michele PW 3 Comments

One of the many team members entrepreneurs and business owners can't wait to hire is a copywriter. And it makes sense. The amount of writing needed can feel overwhelming, especially if you do a lot of online marketing. There always seems to be another email or blog post or video script to write. Even if you like to write, it likely can feel daunting at times. And, if you … [Read more...] about Hiring the Right Copywriter for You: Best Practices

[Blueprint] Stop Procrastinating and Start Focusing

November 15, 2017 by Michele PW Leave a Comment

I taught myself to read when I was 3 years old because I wanted to write stories so badly. When I was a freshman in high school, I opened up the school newspaper one day and there was a short story I had submitted on a lark on the front page. When I was a senior in high school, I wrote my first novel (which wasn't very good, trust me) and I also won a national award for … [Read more...] about [Blueprint] Stop Procrastinating and Start Focusing

[Video] Flip It! How Can I Overcome Writer’s Block?

July 18, 2017 by Michele PW 2 Comments

Ahhh -- writer's block. The scourge of writers and entrepreneurs everywhere. There's so much you need to get done -- and yet, nothing is being accomplished. It's a horrible feeling. So, before I get into some ways of overcoming writer's block, I want to start with how I personally view writer's block. You see, I don't actually think it's something that is necessarily … [Read more...] about [Video] Flip It! How Can I Overcome Writer’s Block?

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