Yes, the product launch is dead. No, it isn't. It depends. (Way to be decisive Michele!) Before I dig in, I want to start by defining “product launch.” Product launches aren't new. Businesses have been crafting campaigns to launch a new product or program or service for as long as they've been creating new offerings. Turning the unveiling of a new product into an … [Read more...] about Product Launch Secrets: Are Product Launches Dead?
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7 HOT Predictions for Business Success
Along with creating new goals and resolutions, it's also that time of year to dust off the crystal ball (aka an angel snow globe in my case) and make some predictions for the New Year, especially around the hot topic of business success. And, I'm not going to sugar coat it; 2017 was a little rough, and it could get rougher. BUT, as always, there is opportunity as well, … [Read more...] about 7 HOT Predictions for Business Success
[Video] Flip It! Can Gratitude Help You Manifest Your Dreams?
If you've ever dabbled into Law of Attraction principles or other spiritual practices designed to help you grow your business and manifest your dreams, you've likely been encouraged to have a gratitude practice. And, if you're like a lot of entrepreneurs, including myself. you may find yourself rolling your eyes at this advice. It sounds too easy, doesn't it? Just come up … [Read more...] about [Video] Flip It! Can Gratitude Help You Manifest Your Dreams?
What to Do When You Want to “Burn Down” (aka Quit) Your Business (Part 2)
If you're an entrepreneur for long enough, you'll likely feel like you want to quit every now and then. Or even consider burning down your business a time or two. That's normal. Pretty much every successful entrepreneur I know has fantasized about leaving his or her business, and running off to live in a grass hut on a beach somewhere. But, that doesn't mean you should … [Read more...] about What to Do When You Want to “Burn Down” (aka Quit) Your Business (Part 2)
Feel Like “Burning Down” Your Business? Read This. (Part 1)
Recently, a famous entrepreneur in the transformation industry apparently advised a room full of beginning and “wanna-be” entrepreneurs that one of the secrets to business success is to "burn it all down." I wasn't personally in the room, but even if it didn't happen precisely the way it was described to me, there are a few good teaching points I think are worth talking … [Read more...] about Feel Like “Burning Down” Your Business? Read This. (Part 1)
[Checklist] How to Grow Your Online Social Influence
One of the best ways to supercharge your business growth and your income (while getting your message out there in a bigger way) is to grow you online social influence. After all, when you have a strong online social influence, you've built credibility and visibility around your expertise, which means your ideal clients are likely seeking you out, excited to work with you. … [Read more...] about [Checklist] How to Grow Your Online Social Influence
[Video] Flip It! I Can’t Sell Because I Hate Selling!
There's just no getting around it. If you want to be an entrepreneur and own your own business, you gotta sell something. Because if you're not selling something -- your time, your expertise, a product, a book, an opportunity, SOMETHING -- you're not making any money. And that kind of defeats the whole purpose of having a business. (Not only that, if you're not selling … [Read more...] about [Video] Flip It! I Can’t Sell Because I Hate Selling!
3 Hard Truths About Building Your Online Influence
There's no better way to grow your business online than by growing your influence. When you've built a strong online influence, it likely looks like you have a large online community who follows you. For instance, maybe you have a big email list or lots of Facebook followers or a popular blog or podcast or Youtube channel. (Or a combination of the above.) And, of course … [Read more...] about 3 Hard Truths About Building Your Online Influence
3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)
Raise your hand if you think word of mouth advertising (aka word of mouth marketing) is what you should be striving for as an entrepreneur/business owner. It certainly feels like the most perfect form of marketing, doesn’t it? Your ideal clients, customers, and buyers just flow to you, without your having to make any effort at all, because your current happy clients are busy … [Read more...] about 3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)
[Video] Flip It! How Do I Find a Mentor?
First off, I'm a big believer in having a mentor. No matter what you're trying to do -- start a business, grow a business, lose weight, write a book, start a new career -- having a mentor who can answer questions and help guide you through can be hugely helpful. The challenge is, how do you make sure you're finding the right mentor for you? Well, there are a few things … [Read more...] about [Video] Flip It! How Do I Find a Mentor?