Growing a successful business is something every entrepreneur and business owner aspires to. So why do so few actually succeed and experience business success? Having worked closely with very successful business owners and entrepreneurs, and having built my own successful business, I'm here to tell you it isn't easy. True success comes from two things: Knowing the … [Read more...] about [Business Success Checklist] Secrets to Creating Your Own Profitable, Sustainable, Successful Business
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SEO Basics: How to Use Keyword Research to Grow Your Business
As a copywriter and marketing expert, I've found SEO to be a really valuable tool. And that's why I thought I'd put together this little step-by-step primer on SEO basics including using keyword research to grow your business . But, first, let's start with a little background on what SEO is and why it's important. SEO stands for “search engine optimization,” which is “the … [Read more...] about SEO Basics: How to Use Keyword Research to Grow Your Business
Not Happy with Your Marketing Results? Maybe You Haven’t Picked the RIGHT Marketing Tactic for You
Recently, I was at an event half-listening to a speaker give his speak-to-sell talk about his favorite marketing tactic, when I heard him say something that jolted me out of my daze (I’m paraphrasing, here): "I'm going to show you why speaking is the only marketing tactic you need to build your business." Why did this jump out at me? Well, not because it isn’t true (or at … [Read more...] about Not Happy with Your Marketing Results? Maybe You Haven’t Picked the RIGHT Marketing Tactic for You