Let's start from the very beginning with the definition of an opt-in page. An opt in page is a page that, in exchange for a person’s contact information (typically an email address), gives access to some sort of gift or freebie. Why would you give something away for free? To build your subscriber email list—because having a list of ideal prospects you can email anytime … [Read more...] about [Infographic] 3 Keys for Crafting A Hot Opt-in Page That Converts
I hear this question a lot, and what I've found most entrepreneurs are REALLY asking is: What if I offer a guarantee and people take advantage of me? They buy my product, go through it all, and then ask for their money back? So, let me start by saying I get it. And, your fears aren’t necessarily unfounded. There ARE people out there who do take advantage of money-back … [Read more...] about [Video] Flip It! Should I Offer a Guarantee on My Products or Services?