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business marketing

3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)

September 12, 2017 by Michele PW 2 Comments

Raise your hand if you think word of mouth advertising (aka word of mouth marketing) is what you should be striving for as an entrepreneur/business owner. It certainly feels like the most perfect form of marketing, doesn’t it? Your ideal clients, customers, and buyers just flow to you, without your having to make any effort at all, because your current happy clients are busy … [Read more...] about 3 Keys to Harnessing the Power of Word of Mouth Advertising (And 1 Bonus Tip to Help Skyrocket Your Results!)

3 Myths About Word of Mouth Marketing That May Be Hurting Your Business

August 21, 2017 by Michele PW 9 Comments

Word of mouth marketing. It’s like the Holy Grail of marketing. Every entrepreneur talks about it. Dreams about it. And why wouldn't we? We just sit back and relax while clients and customers just naturally flow to us, without our having to lift a finger. It’s possible, right? I mean, we hear stories from other business owners and entrepreneurs who dismissively say … [Read more...] about 3 Myths About Word of Mouth Marketing That May Be Hurting Your Business

[Video] Flip It! Where is the Magic Website Traffic Bullet?

June 10, 2017 by Michele PW Leave a Comment

How many of you are secretly looking for the website traffic button? I mean, all you have to do is take a quick view of your Facebook feed to see tons of ads from gurus promising to teach you where that that magic website traffic bullet is. It's Facebook ads! No, it's Instagram! Pinterest is the missing secret. Maybe you should post videos or do a podcast. No, … [Read more...] about [Video] Flip It! Where is the Magic Website Traffic Bullet?

[Video] Flip It! Are You Using the Wrong Marketing Strategy?

May 13, 2017 by Michele PW 5 Comments

If you're not seeing the success you want to be seeing in your business, it's very possible it's because you're using the wrong marketing strategy . Let me explain: There are two types of marketing strategies -- long-term and short-term. Long-term strategies are designed to build your business over the long term. The benefit of using them is you can be reaping the … [Read more...] about [Video] Flip It! Are You Using the Wrong Marketing Strategy?

[Video] The Story Behind the Story: “Love-Based Online Marketing” book

April 23, 2017 by Michele PW Leave a Comment

I realized I needed to write "Love-Based Online Marketing" when I was promoting the first book in my "Love-Based Business" series. You see, if you truly want to have a love-based business (which is a business built on a foundation of love-based emotions rather than fear-based emotions -- you can learn more about the philosophy here) every part of your business needs to … [Read more...] about [Video] The Story Behind the Story: “Love-Based Online Marketing” book

[Video] Flip It! Is Email Marketing Dead?

March 11, 2017 by Michele PW 4 Comments

If you have an online business or you're looking to start an online business, you've likely been taught to build an email list -- which is a list of emails belonging to your ideal clients -- and market to them by sending out emails. And, that's a very solid business strategy. Email marketing has been proven to be one of the most effective way of marketing your … [Read more...] about [Video] Flip It! Is Email Marketing Dead?

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