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goals

[Video] Flip It! Do You Break Commitments to Yourself?

April 8, 2018 by Michele PW 2 Comments

During the years when I was building my copywriting and marketing company, I almost never broke a commitment I made to another person, whether that person was a partner or client. Now, that didn't mean I wouldn't renegotiate commitments, I absolutely did that. But, one of my core values is integrity, and over the years I spent a lot of time and energy to live my life and run … [Read more...] about [Video] Flip It! Do You Break Commitments to Yourself?

My Big Marketing Campaign Success Story

January 30, 2018 by Michele PW 7 Comments

In the fall of 2016, I came to a realization. The main marketing campaign I had been focusing on for much of my entrepreneurial life wasn't working the way I had intended. This wasn't a big surprise. For years, I had been watching the trends in the information Marketing/Internet Marketing industries and I could see we were headed for a reckoning. And I had a feeling the … [Read more...] about My Big Marketing Campaign Success Story

[Video] The Story Behind the Story: “Love-Based Goals” book

December 19, 2017 by Michele PW 1 Comment

I'll start with the elephant in the room–why is a copywriting and marketing expert writing a book about goals (much less love-based goals)? There's no question I've built a business helping entrepreneurs and business owners just like you market their businesses using love-based copy. In fact, I've helped sell nearly $50M worth of products and services over the past 8 years … [Read more...] about [Video] The Story Behind the Story: “Love-Based Goals” book

[Video] Flip It! How Do I Stop Procrastinating?

August 6, 2017 by Michele PW 4 Comments

For years, I had a secret. And that secret was -- I was obsessed around getting myself to stop procrastinating. Now, from the outside, it certainly LOOKED like I was getting a lot done. Multiple 6-figure business, nonfiction books published, fiction books published. But, inside it was a constant struggle. I would set aside time to work on my book projects or my blog … [Read more...] about [Video] Flip It! How Do I Stop Procrastinating?

5 Tips to Avoid Burnout by Infusing Your Business with Feminine Energy

June 19, 2017 by Michele PW 2 Comments

When you're an entrepreneur, it's so easy to get sucked into working all of the time and ignoring your feminine side until you hit burnout (or worse). But, there are gifts feminine energy can bring to your business that can make you a more successful entrepreneur. For instance, while traditional business models are rooted in goals and action and competition, feminine … [Read more...] about 5 Tips to Avoid Burnout by Infusing Your Business with Feminine Energy

4 Reasons Why It’s Critical to Infuse Masculine Business Models with Feminine Energy

June 5, 2017 by Michele PW 3 Comments

As an entrepreneur/change agent, chances are you've set goals. Even if you're a spiritual entrepreneur who believes in using feminine energy in other areas of your life, it's likely in your business, you crave a more masculine approach and structure. You've probably created some sort of plan for reaching your goals, and you believe you must take action (often, even … [Read more...] about 4 Reasons Why It’s Critical to Infuse Masculine Business Models with Feminine Energy

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