Yes, the product launch is dead. No, it isn't. It depends. (Way to be decisive Michele!) Before I dig in, I want to start by defining “product launch.” Product launches aren't new. Businesses have been crafting campaigns to launch a new product or program or service for as long as they've been creating new offerings. Turning the unveiling of a new product into an … [Read more...] about Product Launch Secrets: Are Product Launches Dead?
Along with creating new goals and resolutions, it's also that time of year to dust off the crystal ball (aka an angel snow globe in my case) and make some predictions for the New Year, especially around the hot topic of business success. And, I'm not going to sugar coat it; 2017 was a little rough, and it could get rougher. BUT, as always, there is opportunity as well, … [Read more...] about 7 Hot Predictions for Business Success in 2018
When you're an entrepreneur, it's so easy to get sucked into working all of the time and ignoring your feminine side until you hit burnout (or worse). But, there are gifts feminine energy can bring to your business that can make you a more successful entrepreneur. For instance, while traditional business models are rooted in goals and action and competition, feminine … [Read more...] about 5 Tips to Avoid Burnout by Infusing Your Business with Feminine Energy
As an entrepreneur/change agent, chances are you've set goals. Even if you're a spiritual entrepreneur who believes in using feminine energy in other areas of your life, it's likely in your business, you crave a more masculine approach and structure. You've probably created some sort of plan for reaching your goals, and you believe you must take action (often, even … [Read more...] about 4 Reasons Why It’s Critical to Infuse Masculine Business Models with Feminine Energy
As an entrepreneur, or more specifically, a spiritual entrepreneur or change agent, you may have experienced hitting the dreaded business plateau, (and then wondering what on earth you need to do to have a business breakthrough). The business plateau occurs when you're making progress in your business -- you've achieved some level of success, and you're focused on continuing … [Read more...] about Stuck? 3 Tips to Bust Though and Have a Business Breakthrough
You've undoubtedly heard of the Law of Attraction, which was made famous by the movie "The Secret." At its simplest level, it's a Universal Law, which says that we attract into our lives whatever we focus on. Some people make "vision boards," so they have a visual representation of the things they want to focus on. Other people set goals or intentions, and work toward them … [Read more...] about [Video] Flip It! Does Law of Attraction Actually Work?
What "relationship status" social media icon would you use to define your relationship with money? Married? Single? Or maybe ... "It's complicated." Ah, yes. As an entrepreneur, your relationship with money can certainly be complicated. If you want to start attracting more abundance into your life and business, having the right mindset is the first step. That's because … [Read more...] about 3 Tips for Improving Your Relationship with Money, So You Can Attract More of It!
"Love-Based Copywriting Method" is the book that started the Love-Based Business movement. Before I wrote this book, entrepreneurs didn't have much of a choice on how they wanted to market themselves with their promotional copy (copywriting is writing marketing materials, nothing to do with putting a copyright on something or protecting intellectual property). They could … [Read more...] about [Video] The Story Behind the Story — “Love-Based Copywriting Method”
Money loves speed. If you hang out in the same entrepreneurial circles I have, you've likely heard this saying more than a few times. Basically, what it means is you need to move fast in your business. Make fast decisions. Get new team members on board fast. Fire fast. Create products fast. Launch those products fast. Fast. Fast. Fast. Because the faster you move … [Read more...] about [Video] Flip It! Does Money Love Speed?
Are you as skeptical as I was that the Law of Attraction even works? (Growing up in Wisconsin and the daughter of a scientist, when I first heard of it, I thought it was pretty much a bunch of bull.) However, at the time when I was first introduced to the Law of Attraction, I was pretty desperate. I was trying all sorts of strategies to attract more money to my business, … [Read more...] about 2 Steps to Using the Law of Attraction Correctly and Attracting More Money